Alma 46:5

And they had been led by the flatteries of Amalickiah, that if they would support him, and establish him to be their king, that he would make them rulers over the people.

Amalickiah had said nice things to them. He told them that if they made him their king, he would make them rulers over the people.

Amalickiah had won them over with smooth talk, promising to make them rulers if they’d help him become king.